Scaling Revenue With Mathematical Precision
We manage high-growth ad budgets on Meta and Google. No vanity metrics or generic agency reporting—only contribution margin, profitable ROAS, and scalable customer acquisition.
Creative-Led Audience Targeting
In modern ad networks, the creative IS your targeting. We produce high-velocity hooks, problem-aware angles, and UGC formats that attract high-intent buyers.
Mathematical Unit Economics
We analyze margin structures, COGS, and shipping costs to scale ad spend profitably according to contribution margin, not just blended ROAS.
Server-Side Attribution (CAPI)
Clean first-party data pipelines ensuring Meta and Google AI algorithms receive 100% conversion signal accuracy.
Retention & LTV Maximization
Structured email/SMS/WhatsApp re-engagement workflows that drive repeat purchases and increase Customer Lifetime Value.
Case Studies & Proven Benchmarks
Every campaign is backed by mathematical unit economics, creative testing velocity, and rigorous conversion optimization.
HSBC
Despite aggressive ad spends, HSBC was facing rising Customer Acquisition Costs (CAC), inconsistent credit card conversion rates, and fragmented funnel tracking across awareness and application steps.
Engineered a full-funnel video creative framework breaking down card benefits per persona. Built tight retargeting loops with contextual intent messaging from top-of-funnel consideration to finalized KYC application.
RBL Bank
Declining online account openings, inflated cost-per-click (CPC), and weak conversion efficiency due to generic pan-India ad targeting failing to resonate with high-propensity regional customers.
Conducted deep demographic cohorts and identified Tier-2 / Tier-3 cities as high-yield growth levers. Deployed vernacular-aligned ad angles and optimized landing page variants for local intent.
Luxury Fashion Brand
Revenue growth had plateaued on hero SKUs. Scaling ad budgets on existing campaigns caused diminishing returns and fatigued top-tier luxury buyers.
Performed catalog inventory analysis to identify emerging non-hero bestsellers. Restructured Meta & Google Performance Max campaigns to showcase seasonal collections with dynamic creative testing.
FMCG Consumer Brand
Repeat purchase rates were low and single-item average order value (AOV) squeezed net margins, preventing aggressive customer acquisition.
Designed high-intent bundle and combo offers to immediately lift basket size. Implemented automated post-purchase retention sequences and lookalike audience models on Meta.
Jewellery Brand
Stagnant top-of-funnel engagement and weak CTRs. Static studio product shots were not generating emotional trust or purchase confidence.
Shifted 80% of ad creative spend to authentic UGC (User Generated Content) video reviews, styling guides, and unboxing clips, paired with urgency-driven landing pages.
Ergon Shoes
High Return-to-Origin (RTO) rates on Cash on Delivery (COD) orders were eroding profitability and complicating inventory reconciliation.
Overhauled product landing pages with interactive sizing advisors, customer photo review modules, and attractive prepaid incentives.
Ready to Unlock Profitable ROAS?
Book a 30-minute growth audit with our senior performance strategists to identify untapped margin levers.